Cinder started with a simple idea: turn the letter C... Cinder started with a simple idea: turn the letter C into something hot enough to look dangerous. The symbol is shaped from flame, but its direction also gives it the feeling of a meteor or burning object cutting through the air. That combination makes the mark feel fast, energetic and slightly aggressive without losing the readability of the letter. A small detail in the first letter of the Cinder wordmark helps connect the typography back to the icon. It is a compact fire logo concept for brands that need heat, motion or impact without falling back on a completely literal flame symbol.

Category: LOGO DESIGN